Do you work withAmazon Affiliations? Do you sell productsconsistentlyand withquality every month? Then follow me in this article because you may be interested in thenewcommissionplanthatAmazonis preparing for its affiliates.
Amazon Affiliate | How to Reschedule Advertising Commissions
The change will be active starting from1 October 2021and will be valid for all affiliates deemedeligibleto whom a newcommission planwill be applied with a remodeling of the remuneration according to therevenuesmade in the month
The new Amazon commission plan
As mentioned, if you makemonthly salesof productsconsistentlyand withquality,you may be interested in thenewAmazoncommissionplanwhich providesbetterpercentage ranges for a specific product category.
When I talk aboutmonthly salesI am not referring to thecommissionsyou are entitled to, but to the amount ofsalesthat thanks to youraffiliateactivity you generate monthly, that is the amount that you can read under the heading ”Revenue Items Shipped” in your Amazon AffiliateDashboard.
After comparing myself with other affiliates, it would seem that the newcommission planis ”built” to measure for eachindividual publisher, based on the product categories it generally deals with and for which it generates sales.
How do I know if I will have the new Amazon fee plan?
To understand if you will be able to benefit from thenew Amazon commission planand the newpercentages, access yourAffiliate Dashboardand check that in the ”notifications” section there is the message relating to the remodeling, it should be similar to the following: ”Notification of the tariff change”
So open the email link and check how many and whichproduct categorieswill be subject to the new commission plan.
The categories subject to change will have a yellow line on the left to highlight thenew bands, for example as regards the ”Electronics and Computer ” category, this is the new plan that has been applied to me.
Differences between direct and indirect eligible purchase
The fee change will only apply toeligible direct purchases, but what are the differences between eligible direct andindirect eligible purchases?
Direct eligible purchase
ADirect Eligible Purchasemeans an Eligible Purchase(shipped)of aProductin thesameProduct Category as the Productdetail page that was reached through theSpecial Linkfrom which thatEligible Purchase resulted.
This means that if your link refers to aproductin the ”Electronics and Computer” category but then another product is purchased in the ”Electronics and Computer” category, then it will still be counted as adirect purchaseandwill benefitfrom the new commission thresholds.
Indirect eligible purchase
AnIndirect Eligible Purchasemeans an Eligible(shipped)Purchase of aProductin aProduct Category otherthan that of the Product detail page that was accessed through theSpecial Linkfrom which thatEligible Purchase resulted.
So if your link refers to aproductof the ”Electronics and Computer” category but then another product of adifferent categoryis purchased then it will be counted as anindirect purchaseandwill not benefitfrom the new commission thresholds.
Ineligible purchase
Anineligiblepurchase is a purchase that has beenreturnedand therefore is not counted
The new compensation thresholds
Returning to the specifictablesfor my account, there will be 5 new compensation thresholds for the ”Electronics and Computer” category
- 1.5%for eligible indirect purchase
- 3%for revenues from direct eligible purchases in the€ 1 – € 1,999.99 range
- 4%for revenues from direct eligible purchases in the€ 2,000.00 – € 3,999.99 range
- 4.5%for revenues from direct eligible purchases in the€ 4,000.00 – € 8,499.99 range
- 5%for revenues from direct eligible purchases in the€ 8,500.00 + range
Which will replace thestandard thresholds
- 1.5% for eligible indirect purchase
- 3% for revenues from direct eligible purchases in the € 1 – € 39,999.99 range
- 4% for revenues from direct eligible purchases in the € 40,000.00 + range
While again related to my account, these are the new thresholds for theClothing and Fashioncategory
So, in my case, we will go from minimum thresholds of7,500 eurosto 10% to much moregranularthresholds with very interesting percentages:
- 1.5%for eligible indirect purchase
- 10%for revenues from direct eligible purchases in the€ 1 – € 249.99 range
- 11%for revenues from direct eligible purchases in the€ 250.00 – € 999.99 range
- 11.50%for revenues from direct eligible purchases in the€ 1,000.00 – € 3,499.99 range
- 12%for revenues from direct eligible purchases in the€ 3,500.00 + range
As you can see, the changes may have been applied tomultiple product categoriesand for each of these you may havespecificandcustomizedvalues, in my case there are7 ofthose subject tochange.
The new strategies for those who work with Amazon Affiliation
As can be seen, the remodeling of the bands fordirect eligible purchaseshas been profoundlyrevised, guaranteeing much higher and much moremodulatedpercentages according to even low revenues (e.g. under€ 8,500 for the Tech category)
Thesechangeshave an impact on allproduct categorieswith different ranges and amounts for each, they could even becustomizedfor each individualamazon affiliate.
This is excellent news for those who made revenues with a bandbelow 40Kas they can have higherremunerationfor quality purchases (direct eligible)
From this we understand how, for those who work with Amazon Affiliations, it will be increasingly important to focus on the following aspects:
- Qualitypurchases on the single product
- Focus onhigh-performance productsto try to getcustomized thresholds
Soqualityandquantitywill be more and more important if you want to work better with the bestknownAdvertiserin the world.
How to check if you have reached the bonus threshold
Once you have received the email and verified that the new thresholds will be applied to you, you will be able to monitor the progress of direct eligible purchases through the specific report: ”Report” – ”Report Bonus in Scaglioni “.
With this Report, present in yourAmazon affiliate area, you can monitor in detail if and whichbonus thresholds you have reached in the reference month, passing through these thresholds.
Check if your single productpromotionstrategy isworkingor if you need to correct and modify it to increase the number ofdirect eligible purchases.
Conclusions
In this article I have described to you why you may be interested in thenewcommissionplanthatAmazonis preparing for its affiliates.
We have seen together what the newcommission bandscould be and how to check them through your Amazon account and consequently try to focus on quality and quantity to increase affiliate revenues.