” X “, formerly Twitter, recently made its monetization system available to Brazil. In effect since July in countries like the USA, the program arrived in our country, without much fanfare, and is already making payments to many of its subscribers.
How to Monetize Twitter – or the Renamed ‘X’?
However, as with other platforms that monetize your content, such as YouTube, Kwai and TikTok, you must meet some requirements, such as a certain number of followers and a high number of impressions in the last three months. In addition, the user must also have a controversial subscription to the platform’s Premium service.
What are the criteria for monetizing on X/Twitter?
First of all, the user must meet four basic criteria to join the X/Twitter monetization program. Are they:
- Be subscribers to the Premium service or Verified Organizations;
- Have more than 500 followers on the platform;
- The account must be active in the last 30 days;
- Be at least 18 years of age.
Additionally, you need to have at least 5 million impressions in the last 3 months.
How to check my impressions in the last 3 months X/Twitter?
1. Open the X / Twitter app on your smartphone or tablet, or access the social network’s official website ;
2. On the main page, click “More” to expand the platform options. It is located in the column on the right of the screen, as shown in the image below;
How to check my impressions in the last 3 months X/Twitter?
1. Open the X / Twitter app on your smartphone or tablet, or access the social network’s official website ;
2. On the main page, click “More” to expand the platform options. It is located in the column on the right of the screen, as shown in the image below;
3. In the Creator Studio option you have access to statistics of your media posted on X / Twitter source: Reproduction / TecMundo
4. Then, click on the “Statistics” option to access the audience metrics for your profile on the social network;
In “Statistics” you can check audience data for your X / Twitter account Source: Reproduction / TecMundo
5. On the screen that opens, in the top menu, click on the ‘Tweets” option;
The “Tweets” option is in the top menu of the screen Source: Reproduction / TecMundo
6. Next, you need to change the impression measurement time to 90 days. To do this, first click on the box with the time displayed, as shown in the image below;
7. Then, adjust the calendar to cover the 90-day period of activities on your X / Twitter profile;
8. Okay, now just check if your profile has reached the minimum of 5 million impressions in the last 3 months to qualify for the platform’s monetization program.
How to monetize X/Twitter through subscriptions?
If your profile meets the qualifications, you can choose the way you want to monetize. The first of these is the Subscriptions program which, as the name suggests, is a resource where users pay a certain amount, stipulated by you, to have access to exclusive content on your profile.
This content can range from photos and videos to which only subscribers have access, or other types of activity, such as more frequent interaction and even a prize draw that only those who pay the monthly fee can participate.
It is worth remembering that subscribers automatically receive stamps in responses to the profiles they subscribe to, allowing them to stand out in conversations. They can also participate in live videos and activate a notification for new posts from the account where they pay the subscription.
It is important to know that the profile receives 97% of the total amount of subscription revenue. Furthermore, there is no loyalty program regarding time, meaning subscribers can cancel the plan at any time.
How to monetize X/Twitter through ad revenue share?
The other way to monetize on X/Twitter is Ad Revenue Share. It works in a similar way to what happens on YouTube, where users receive a percentage based on the advertisement shown before and sometimes during the video.
The difference is that on X/Twitter payment is not made just for video impressions, that is, for the number of views. On the platform, the number of verified profiles that watch this type of content is also added.
For example, if your video has 500,000 views, it will have a certain value assigned to that audience. However, if another video of yours only has 100,000 views, but a large part of them are from verified profiles, it will generate a higher income.
The strategy adopted by the social network is to ensure that boots, with common accounts, do not interfere in the natural audience process.
Therefore, ideally, much of your content should be reproduced by accounts that also pay for the platform’s Blue plan, which is a way of filtering real users. This way, the more X/Twitter subscribers you have, the greater your income from your videos.
How do I receive payments from X/Twitter?
To date, the only way to receive your earnings from X/Twitter is through the Stripe platform. It works in a similar way to competitors, such as PayPal, and currently has support for users in Brazil.
The process is simple, just register with Stripe and then associate your account with your X/Twitter profile. It is worth remembering that the platform does not have a regular deposit period, like YouTube and TikTok.
But it has a minimum value of ten dollars, that is, if you have obtained this amount or more, you can receive the deposit at any time.
Now that you know how to monetize your profile on X/Twitter, just meet all the qualifications and start earning extra income on the famous social network.